The ROI of professional social media video production for Australian businesses

Written By Milca Tan

Some businesses see social media video as a “nice to have.” But in 2025, it’s a revenue driver. Investing in professional social media video production in Australia can deliver measurable ROI.

How professional video drives ROI

  • Increased engagement: More likes, comments, shares → stronger brand awareness.

  • Lead generation: Strategic CTAs convert viewers into inquiries.

  • Sales growth: Videos on landing pages boost conversions by up to 80% (Wistia).

Case studies

  • Deloitte reports businesses with strong video marketing see 49% faster revenue growth.

  • Australian SMEs using professional video report higher ROI compared to DIY content.

Long-term value

  • Content can be repurposed across ads, websites, and multiple campaigns.

  • Builds brand equity by positioning your business as credible and professional.

Lift Video Production delivers professional social media video production in Australia that not only looks good but also pays off.

Conclusion

The question isn’t whether you can afford video, it’s whether you can afford not to. Ready to see ROI from your video investment? Contact Lift Video Production today.

Milca Tan
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