Batch filming testimonial videos: how to get more content in less time
Efficiency meets impact
One of the smartest ways to maximize your video marketing budget is batch filming testimonial videos. Instead of booking multiple sessions, you capture several customer stories in one efficient shoot.
This approach saves time, reduces costs, and gives you a library of content to fuel your marketing for months.
What is batch filming?
Batch filming means scheduling multiple testimonial interviews in a single session or day. Customers come prepared, and the production team captures each story one after another, optimizing time and resources.
Benefits of batch filming testimonials
Cost savings – One setup, multiple videos.
Time efficiency – Less disruption for your team and customers.
Consistent look and feel – Branding remains cohesive across videos.
Content abundance – You walk away with several assets from one shoot.
How to plan a successful batch session
Schedule strategically – Book several clients back-to-back.
Prep participants in advance – Share tips so they arrive comfortable.
Streamline setup – One location with professional lighting and audio.
Rotate questions – Ensure each testimonial highlights different aspects of your service.
Capture B-roll – Adds variety and professionalism across videos.
Why small businesses love batch filming
For small businesses, batch filming makes professional video production highly accessible. Instead of one testimonial per budget cycle, you get a whole suite of content at once.
That’s why our testimonial video production services often recommend batch filming—it maximizes ROI while keeping customers at ease.
Example use cases
SaaS company – Captured six testimonials in a half-day shoot, fueling their social media for six months.
Local trades business – Batched four testimonials, then released one per quarter to maintain fresh content.
Conclusion: Do more with less time
Batch filming is a powerful strategy for businesses that want more testimonial content without increasing costs. With proper planning, you can create a steady stream of customer success stories that keep building trust all year long.
Contact Lift Video Production today to plan your batch testimonial filming session.
